Daily Archives: December 15, 2014

The Mysterious Black Koi

The Black Koi is really only different from other types of Koi due to it’s color. The Kumonryue first made a splash on the scene in the 1980’s. Of the many varieties of Black Koi it is the most popular. The inspiration for their name originated with this particular type of Koi’s resemblance to the dragons in paintings of centuries ago in Japan, in fact the literal translation of “Kumonryue” is “dragon fish”. These Koi, along with the Matsukawabe, can change their color.

In fact, one of the main attractions that Koi hold for pond owners is the great variety of colors that they display. An even greater attraction is the idea of owning  a fish that can literally change colors right before one’s eyes as the Black Koi can!

Koi pond owners need to be careful since it is quite easy to fall in love with with the wide variety of colors that the Koi offers. That is why many owners will end up purchasing too many fish, thus overcrowding their ponds and negatively affecting their Koi’s environment and health.

The Japanese have been patient in developing the Koi. Over the years their breeding has produced numerous colors and more pattern combinations than can be mentioned in one short article. Using water temperature and diet they turned the common carp, with only one or two colors, into a glorious and diversely hued creature. It was an almost magical transformation!

The first Black Koi species that mutated were called Magoi. They appeared to be black when you stood above them looking down, but they were actually a bronze color. Magoi blood is being sought after for breeding purposes because of the Magoi’s larger size. Breeders are hoping to hasten growth and maximize size of their Koi through these efforts.

Seasonal conditions, diet and water temperature can fluctuate and affect the color of all the Koi species. The Matsukawabake Koi is a Black Koi with white areas on it’s body. This Koi has been known to change back and forth from completely white, to black and back to white depending only on water temperature. This is a thrill to observe as most Koi coloration will only dull or brighten as conditions change.

In Japan “Karasu” means “crow”. The Karasu Koi has a black body and fins and can also have an orange or white belly. It is also one of the most ancient species.

Koi fish are popular in both indoor and outdoor ponds throughout the world. Their life span is generally from 25 to 35 years although some have been recorded to have lived as long as 200 years!

People seek out Koi because of their ease of maintenance, the colors they offer and the relationship that grows over time. The Black Koi is particularly popular primarily because of their ability to change color right in front of your eyes!

The author, Alan Deacon, is a Koi expert. To find out more great information about the black Koi and Koi ponds visit ==> http://www.KoiCareBasics.com

Brand is the New Black

“One day you’re in, the next you’re out.”

Since 2004 this has been supermodel Heidi Klum’s signature line on the wildly popular reality television program “Project Runway,” which features unknown designers seeking to launch their fashion careers. It’s a clever line that has become part of the national vernacular – particularly for the Facebook generation.

Who knew that the line would apply to the likes of General Motors, Bear Stearns, Polaroid, Wachovia, Bill Blass, Circuit City, Waterford Crystal, Chrysler, Sovereign Bank, Sharper Image, Linens & Things and innumerable other established brands that once enjoyed a secure place in the hearts and minds of millions of consumers.

Such swift brand disappearing acts are contributing to consumer confusion and spending paralysis and forcing increasing numbers of established companies to hastily develop strategies to avoid becoming recession road kill.

Moving Beyond Short-Term Gains

Sales (70% off pre-Christmas at Saks Fifth Avenue and Macy’s!) and gimmicks (return your new Hyundai if you get fired in the next year!) and incentives (get a free meal plan on Disney Cruises at MouseSaver.com!) may spark purchase, but without a solid and enduring brand strategy, any company – regardless of heritage – is potentially on borrowed time.

So how can a company best avoid premature extinction?

Regardless of sector, its become increasing clear to consumer, technology, professional services, non-profit, higher education, health care and financial services professionals alike that it is imperative to focus on their brand strategy to make sure it is as updated, current and relevant to as many existing and potential customers as possible.

Remember, the flip-side of despair is opportunity, so while the giants may be tumbling at record speed, it’s the perfect time for brands that are second or third in their category to refocus, reposition, and emerge as the new leader.

Building Your Brand Blueprint

Elevating your brand strategy requires a proven methodology that assesses the current state of your brand, existing messages and visuals, key audience needs, and competitive landscape. The goal is to identify your company’s key features and the benefits one derives by utilizing your goods or services.

The magic occurs in synthesizing a tremendous amount of research, messaging and marketplace noise to yield a unique and compelling point of differentiation. One that enables customers to instinctively “choose you.”

Getting to that unique differentiators requires a brand blueprint or guide that informs the marketing initiatives that educate audiences about your offer. Included in this mix are communication vehicles such as the corporate website, advertising, collateral materials, public relations, social networking initiatives and in-market events.

Key activities required to build a brand blueprint include:

• Analyzing the competition and diagramming the position each currently owns in your competitive set.
• Dialoging with internal and external stakeholders to learn how you can become a more important part of their lives.
• Refining the existing brand strategy incorporating your deepening understanding of customer feelings and behavior; defining the key benefits you provide to customers, and strengthening the skills required to make and keep this promise.
• Expressing your brand visually by reassessing the logo, palette, imagery and fonts to ensure they are effectively communicating the most important attributes and characteristics of your brand.
• Defining the editorial voice with updated messages, tagline and key vocabulary that collectively create a clear and compelling voice for your brand in your category.
• Coaching employees to ensure they understand and can evangelize your brand
• Sharing the knowledge with all your agencies of record ensuring the consistent and universal expression of your brand.

A Classic Never Goes Out of Style

Unlike “Project Runway” frocks that rely on the fickle consumer’s appetite for what’s new, what’s hot (or at least what’s right, right now) the notion of a thoughtful and concerted brand strategy is not just this season’s buzz-word.

In fact, brand strategy was first made fashionable in the 1980s by many influential brand strategists such as Al Ries, Jack Trout and in particular Michael Porter in his classic text, Competitive Strategy in which business is acknowledged as a competitive battle in which brand strategy is essential to winning.

Nearly thirty years and, according to National Bureau of Economic Research, at least five recessions later, the focus on brand strategy and all its components has only intensified.

So if you don’t want to be the latest casualty of a mercurial economy, it’s never to late to focus on your brand strategy to make sure your best consumers – and those you have yet to reach – understand who you are, what you stand for, how you are different and why they should choose you over and over again.

A rock-solid brand blueprint is the first step to ensure future growth.

Rob Levinson
Principal
Brand Blueprint, LLC
617.921.0478

How to Find Out If Someone is Cheating on You Using Their Cell Phone

The days of suspecting cheating based on phone calls or hang ups in the middle of the night are long gone.  Most people who are cheating are not going to give that person their home phone number or even their office number.  They are going to have their partner in crime call them on their cell phone because everyone always has their cell on their person and they can turn off the phone if they are with their wife or girlfriend.  Or, they can sneak off until they have relative privacy to make the call.  Or, they can communicate via text messages and turn off the alerts until later.  In short, the cell phone is one of the more perfect cheating tools, but it’s also the one that will most often get them caught.

The Cell Phone Bill Doesn’t Often Tell The Tale Of Cheating: In the old days, we could look at the bill to see what calls our partner was charged for.  This is mostly long gone too as many people have unlimited calls or minutes and are just charged a flat rate.  However, if your partner has a pay as you go or pay by the minute plan, then often you can look at their bills or log on to their account and look at the “account summary” or “account history” and this will list the numbers that have been charged.  Obviously, you’ll want to take note of those you don’t recognize and plug them into one of the reverse look ups that will tell you the name, address, etc of who they are calling. These services are often pretty cheap. You pay around $ 20 for unlimited look ups.

The Call Log: Another way to find out any weird numbers is to look on the call log or missed calls on their cell.  Often, they will have deleted the voice mails and texts, but check to make sure.  And, they will sometimes delete the call log / missed calls but there is software that will allow you to get these back. Check the pictures too.

The Prepaid Throwaways That Cheaters Love: Often times, people who cheat know that they have to cover their tracks.  Although they often aren’t thinking with their head, they will take some caution and they know that their phone leaves clues. Often, they will buy the cheap throw away phones that you can get at any drug store or super center and will use that just for the person that they are cheating with. 

If their regular phone doesn’t yield any clues, then you must suspect the throwaway.  They will often lock this in their glove compartment or hide it in their office or locker. But, sometimes it’s on their person and you can either find it that way or search around for it.  When you find it, the process is the same.  Look at voice mails, IMs, texts, and the call log.  Then, run any weird numbers through reverse look up and you’ll have your answer.

I was in this same situation a short time ago. My heart knew that he was cheating, but my head didn’t want to acknowledge it. After thinking on it for a long time, I decided that I really wanted to know the truth, no matter what that truth was. I learned how to get concrete information and proof that my husband thought that he had hid and erased. Once I presented this to him, he had no choice but to come clean. You can read my very personal story at http://catch-the-cheating.com/

How to Watch movie on your PS3(PlayStation 3)

This is the computer era. Everybody needs a computer. However, sometimes you have to lend you computer to your intimate friends for family members for an emergency, right? Then what would you do to kill time. Playing games on PS3? That’s a good idea! Do you know that your PS3 can also play movies? Yes, almost everyone knows that. But PS3 does not support some video formats, like MKV. If you want to watch the fabulous MKV movies on it, you have to Convert MKV to PS3 on Mac. Of course, an app is needed. iSkysoft Video Converter for Mac is your best choice. It can Convert MKV to PS3 on Mac quickly and flawlessly.

Step 1. Import MKV files to the MKV to PS3 Mac converter

Drag and drop MKV files to the program. Or you can go to the “File” menu, choose “Add Video Files”.

Step 2. Choose the output format

Now you should choose the output format. For your convenience, the Video Converter for Mac (Snow Leopard, Mac OS X Lion included) has configured “PlayStation 3″as the output format. You can find it in the format drop-down list.

Before the Mac conversion, you can:

Trim videos into segments to get rid of the unwanted part
Merge video clips into a new video file
Adjust or change the video effects
Rotate images
Capture pictures

Step 3. Start MKV to PS3 Mac conversion

Pressing the “Convert” button, the program begins to Convert MKV to PS3 on your Mac. See, it is so easy to achieve your goal. Why not take an action now! Once you own the program, you can make it.

Tips:

PS3 and PSP have gained the ability to stream Netflix since 2009. That’s to say, you can directly watch Netflix on PS3 or PSP without any difficulty. To enjoy the Netflix streaming videos on your PS3 or PSP, you need to connect the game consoles to the Internet and download the official Netflix app on the PS3 or PSP. And to acquire Netflix app on the PS3, for example, you are require a special Netflix disc which will come in the mail like a standard Netflix movie.

Mmeline is an expert writer having experience in technology and computer related issues. This article is about easy way to play movies on PS3

Make Your Marriage Work After Cheating ? 3 Surprising Steps You Need to Know About

Want to know a few surprising secrets about how to make your marriage work after cheating? You’ll probably get all kinds of unsolicited advice from friends and family as they become aware of your situation. The thing is you have to find your own path to happiness. If you decide to work things out within your marriage then you’re going to have to leave some of the advice you’ll receive behind in favor or allowing cooler heads to prevail and your heart to ultimately save the day.

Keep these 3 surprisingly simple steps in mind as you strive to make your marriage work after cheating. You’ll be amazed at just how effective they are and what kind of change they can make in you as a person and your marriage as well.

1) Stop keeping score. Marriage is not a game. There are no extra points, no fouls, no free throws, and nobody wins when you’re running a tally of who’s hurting who. There’s just nothing to be gained but resentment and deep feelings of being unappreciated to gain by scorekeeping in a marriage. Instead of focusing on who’s being wronged, used, abused, or otherwise mistreated, now is a good time to focus on what you can do to make your spouse feel special, loved, appreciated, wanted, and NEEDED. This one little step will bring your marriage healing in the space of a few heartbeats that would take YEARS the old-fashioned way.

2) Pay attention to the feelings of your spouse. Marriage is largely about “feeling.” Don’t diminish the importance of protecting the feelings of your spouse. Kindness goes a long way but so do little things like small tokens of affection, showing appreciation, offering compliments, praising verbally, and acknowledging the great things you’ve learned about your spouse along the way. Make your spouse FEEL important, loved, and appreciated and your marriage will be destined for great things.

3) Learn to recognize warning signs. Every marriage will hit a few snags along the way. You have to learn to recognize the signs of troubled waters ahead so that you can change course and find your way into smoother waters. It sounds like a major undertaking but the truth is that an ounce of prevention is worth a pound of cure. Learn to prevent many of the mistakes that can cause hard feelings and resentment to fester and your marriage will be all the better for it. That is, after all, the best way to make your marriage work after cheating.

 

It is much better to focus on saving your marriage now before you have to worry about how to get your ex back instead.

 

If you’re looking for a few lesser known methods for getting your marriage back on the right path you’ll definitely want to see what this free video => http://www.getyourexbacknow.com/just_break_up3.html has to offer.

Russian Black Bread Recipe

Ingredients

3 ½ to 4 cups all-purpose flour
4 cups rye flour
2 cups whole bran cereal
2 packages active dry yeast
2 tablespoons instant coffee crystals
2 tablespoons caraway seed
1 tablespoon sugar
1 teaspoon fennel seed, crushed
2 ½ cups water
1/3 cup molasses
¼ cup butter or margarine
1 square (1 ounce) unsweetened chocolate
2 tbsp vinegar
1/3 cup cold water
1 tbsp cornstarch
Oven 375o

Method:
In a large mixer bowl combine 3 cups of the all-purpose flour, 1 cup of the rye flour, the whole bran cereal, the yeast, coffee crystals, caraway seed, sugar, fennel seed, and 1 tablespoon salt. In a saucepan heat together the 2 ½ cups water, molasses, butter or margarine, chocolate, and vinegar just till warm (115o to 120o) and chocolate and butter are almost melted; stir constantly. Add molasses mixture to flour mixture in mixer bowl. Beat at low speed of electric mixer ½ minute, scraping bowl. Beat 3 minutes at high speed. Stir in remaining 3 cups rye flour and as much of the remaining all-purpose flour as you can mix in with a spoon.

Turn out onto a lightly floured surface. Knead in enough remaining all-purpose flour to make a moderately stiff dough that is smooth and elastic (6 to 9 minutes total). Dough may be slightly sticky because of the rye flour). Shape into a ball. Place in a greased bowl; turn once. Cover; let rise in a warm place till nearly double. (1 ½ to 1 ½ hours).

Punch down; divide in half. Shape each half into a ball. Place on greased baking sheets. Flatten slightly with palm of hand to a 6- to 7-inch diameter. Cover; let rise till nearly double (30 to 45 minutes). Bake in a 375o oven for 50 to 60 minutes or till well browned and bread sounds hollow when tapped. Remove from baking sheets; cool.

Meanwhile, in a small saucepan combine the ½ cup cold water and cornstarch. Cook and stir till thickened and bubbly; cook 1 minute more. Brush over hot bread. Make 2 loaves.

Sandy is a food lover who has been into food business for more than 20 years. She shares her experience in cooking tips, recipes as well as healthy cooking way.